You’re here because you want to be a Senior Move Manager®. Clicking on the NASMM website is a great first step because NASMM is the only non-profit trade association that supports Senior Move Manager professionals.
If you’ve read our history page, you know that NASMM is 20 years old in 2022! As a result, we have A LOT of experience within the NASMM membership, and together, we’ve developed a single, comprehensive, and effective training program for individuals who are launching a Senior Management business today – FrontDoor Training.
Senior Move Managers throughout the US and Canada collaborated to create this training program by sharing all the tips, strategies, and tools that work for them every day. (Bonus: They also offer all the stuff that didn’t work and why.) How many years of raw, on-the-ground experience is in our FrontDoor Training, you ask? About 50 years combined!
The recommendations, guidance, and support this training provides will encourage and qualify you as you build and grow your own SMM business. Virtually every aspect of this program represents move management best practices in real life with actual older adult clients. Hundreds of current (and retired) NASMM members have gone through the FrontDoor Training and say it’s one of the smartest things they did when starting their now-fully-established SMM companies.
Great news for you! NASMM is now offering a completely revised and enhanced version of FrontDoor Training, fresh off the press in 2022. We’ve added tons of new information and streamlined the presentation so it’s better (and more user-friendly) than ever.
Preface
Chapter 1 - Welcome to Senior Move Management
Chapter 2 - Entrepreneurship: Do You Have What It Takes?
Chapter 3 - What Do Senior Move Management Businesses Look Like?
Chapter 4 - The Business of Starting a Business
Chapter 5 - How Do Senior Move Managers Make Money?
Chapter 6 - Working With Older Adults
Chapter 7 - The Senior Living Industry
Chapter 8 - Senior Living Glossary of Terms
Chapter 9 - Marketing Part 1: The Senior Living Industry
Chapter 10 - Marketing Part 2: Networking Builds Referral Sources
Chapter 11 - Marketing Part 3: Tools
Chapter 12 - Marketing Part 4: Developing Print & Web Collateral for Older Adults
Chapter 13 - Marketing Part 5: Social Media Marketing for the Senior Move Manager
Chapter 14 - Launching Your Senior Move Management Business
Chapter 15 - The Home Visit and Estimating
Chapter 16 - Downsizing and Floor Planning
Chapter 17 - Human Resources
Chapter 18 - Operations
Conclusion
That’s just the beginning. FrontDoor Training offers customizable marketing launch letters, sample brochures, marketing materials and so much more. We intentionally created each of these documents in WORD format so that you can simply drop your company logo onto the page, tweak the text to your own needs, and go from there!
Upon completion of the FrontDoor Training, you will receive a Certificate of Achievement – recognizing you are a "NASMM Trained" Senior Move Management Company. You should include this certificate in your sales and marketing presentations to senior living communities, referral sources, and potential clients.
Congratulations again on choosing to become a Senior Move Manager®! The future is so bright for this exploding profession. And with FrontDoor, you’ve made another great decision to launch your business with the best training in the business.
Note: The FrontDoor Training program is based on NASMM's Standards of Practice and highly-regarded Code of Ethics, and thus, is only available to NASMM members.